Brand equity ten : strategi memimpin pasar Darmadi Durianto text Jakarta Pustaka Utama 2004 ind viii, 114 hal ; 23 cm MEREK DAGANG 658.82 658.82 DAR b 9792210415 200226 20200226230012 INLIS000000000001073 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)